Free Webinar: The Full-Stack Product Manager
What Does It Really Mean to Be a Full-Stack Product Manager?
- Duration: 60 minutes
- Format: remote
- For: Aspiring Product Managers, Product Owners transitioning to PM roles, Early-career Product Managers
- Topics: Product Management, Product Operating Model, Career Development
Next session: Wednesday, January 13, 2027, 08:00 - 09:00 CET
About this webinar
The best product managers don't just manage backlogs. They don't just ship features. They operate end-to-end: shaping strategy, running discovery, driving delivery, and measuring impact. They see how all the pieces connect.
But here's the thing: most PM training doesn't reflect that reality. Traditional courses focus on frameworks like Scrum or SAFe, or dive deep into one slice of the job. You end up with pieces, but not the full picture.
Join us for a 1-hour session where we'll break down what it actually means to be a full-stack product manager, and why this holistic view is what separates great PMs from glorified backlog administrators.
We'll draw from real-world experience building product teams at Swedish unicorns like Spotify, iZettle, and Einride, plus insights from thought leaders like Marty Cagan, Melissa Perri, and Teresa Torres.
What you will learn
- Understand what "full-stack product management" means and how it differs from traditional product owner or PM roles
- See how strategy, discovery, delivery, and go-to-market connect in the day-to-day work of a modern product manager
- Recognize the key skills that define great PMs in organizations using the Product Operating Model
- Identify where you are on your own full-stack journey and where you might want to grow
What we cover
The Full-Stack PM
What it means to operate end-to-end, from strategy to go-to-market
Product Strategy & Vision
How to connect your daily work to long-term direction
Discovery & Prioritization
Making confident decisions about what to build (and what not to)
Delivery & Launch
Shipping in a way that creates learning, not just output
Analytics & Impact
Measuring what matters and proving business value
Upcoming webinars
Wednesday, January 13, 2027
08:00 - 09:00 CET
Format: zoom-webinar
Trainers: Kalle Persson, Johannes Nordh
Price: Free
Register for this session
Wednesday, April 14, 2027
08:00 - 09:00 CEST
Format: zoom-webinar
Trainers: Kalle Persson, Johannes Nordh
Price: Free
Register for this session
Trainers
Kalle Persson
ex-CPO with over 10 years of experience building tech and product teams for Swedish unicorns and scale-ups like iZettle, Einride and Volvo on Demand. Worked with digital product development since 1998, covering both B2C and B2B (from SME to enterprise).
Johannes Nordh
ex-CPO and product professional with 20+ years experience from a wide variety of roles within product development in Swedish unicorns and scale-ups like iZettle, Einride and Volvo on Demand. Worked with digital product development since 2002, covering both B2C and B2B (from SME to enterprise).
Frequently asked questions
Is this webinar free?
Yes, completely free. We offer this as an introduction to full-stack product management and our approach to PM development.
What does 'Full-Stack Product Manager' mean?
A full-stack PM operates end-to-end: shaping strategy, running discovery, driving delivery, and measuring impact. It's about seeing how all the pieces connect, rather than just managing backlogs or focusing on one slice of the job.
Is this webinar for new PMs or experienced PMs?
Both. New PMs will get a clear picture of what the role can be. Experienced PMs often tell us they appreciate the holistic framing and identify areas where they want to grow.
I'm a Product Owner, not a Product Manager. Is this relevant?
Absolutely. We'll discuss the difference between traditional Product Owner roles and full-stack Product Managers, and why many POs are evolving toward a more strategic, end-to-end approach.
What will I learn in one hour?
You'll understand what full-stack product management means, see how strategy, discovery, delivery, and go-to-market connect, recognize key skills that define great PMs, and identify where you might want to grow in your own career.
Who are the presenters?
Kalle Persson and Johannes Nordh, both ex-CPOs with experience building product teams at Swedish unicorns like iZettle, Einride, and Volvo on Demand. They bring real-world experience, not just theory.
Will there be time for questions?
Yes, we reserve time at the end for Q&A. You can also submit questions via chat during the session.
Will I get a recording?
Registered participants will receive access to the recording after the session.
What if I want to go deeper after the webinar?
We offer a 3-day Full-Stack Product Manager course that covers everything in much greater depth, with hands-on exercises, case studies, and personal coaching.